Let Them Eat Cake 2025 - Tee Design
Client: Novel
2025

A true pleasure working with the incredible team at Novel to freshly bake the official tee for Let Them Eat Cake 2025 - Melbourne’s iconic New Year’s Day festival held at the historic Werribee Mansion.
The design draws on the festival’s rich blend of infectious energy, underground music culture, and surreal elegance. Brought to life through floral form and simple yet punchy typography. Printed in limited numbers and worn by a sea of people on the day, this piece was created to reflect the playful tension between chaos and control that defines LTEC.
Considered design made for movement, memory, and the first sunrise of the year.

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