Depop Rebrand
University Project
2020
To differentiate itself in a competitive market, Depop sought a brand refresh to highlight its distinctive app features and strengthen their sense of community across the platform.
Responding to the growing demand for vintage fashion and a heightened interest in sustainable consumption, I proposed an innovative visual language designed to elevate Depop to new heights. This progressive approach aims to not only showcase the app's unique features but also resonate with users embracing a more sustainable and fashion-forward mindset.
